'The Snowman' gets a dubstep festive makeover, courtesy of Hereldeduke. Merry Christmas.

DJ Hardwell & Nicky Romero Official Teaser feat. Gio-Goi

The Citroen DS3 Racing & Gio-Goi Pop Up Shop, Brick Lane



The long awaited Gio-Goi & Citroen DS3 Racing High-Tops have now hit the site, and are available to buy in Sizes 8, 9, and 10.

Using black tumbled leather with waxy finish, rubberised sole and soft leather lining, these trainers are engineered to ensure they flex perfectly with the movement of the foot whilst driving.

Shop Now

Citroen DS3 Racing Shoe by Gio-Goi- Teaser Video

Shot at the infamous Collyhurst Boxing Academy, Mike Jennings can be seen training, sweating and styling out looks from the Autumn 11 drop of Gio-Goi Trakstar- a collection of sport-inspired, fluro urban lines for serious hard hitters.

Feast your eyes and ears on this acoustic version of Prayin' by Plan B. Shot at the Gio-Goi gig in honour of the Aberdeen store opening, this set was exclusive to only a generous handful of competition winners and you lovely blog readers.

And for a flashback to our S11 collection pics, modelled by Mr B see our selection below.

Have you ever seen a hoard of cocky VIPers, swanning past you in the club queue, looking effortlessly cool in their latest buys, smug in the knowledge that their night (and the booze consumption) is safely in the hands a willing assistant? Have you ever wanted to BE that cocky VIPer?

Well now's your big fat chance. Picture it. You and three mates in Ibiza for one whole week (let them jostle for your affections). Sweet accommodation. Sweeter VIP club entries. A sunset boat trip. Transfers to and from the airports, clubs, trips. 100 smackers EACH to spend on Gio-Goi.com... Sounds alright doesn't it?

Sign up to the Gio-Goi newsletter, and we will take that one lucky winner to those heady heights (with our very lovely competition partners Taste Ibiza who sort out all the organisational malarkey).

The competition is open now, and will close on the 1st September so get stuck in! Simply fill out a couple of details, and you're in it to win it. SIGN UP NOW.

Swathed in swagger and Gio-Goi, this MC duo from Nottingham went down a storm at the BBC Introducing stage at Glasto last weekend.

They've recently been likened by BBC reviewers as having a "style of delivery which recalls Dizzee and Tempz at their best." so expect to hear them all over your radio soon!

Soul popstrel Dionne Bromfield popped into our showroom last week to model the fruit of our S11 & A11 collection labours.

Famed for a voice beyond her 15 years and relationship with Godmother Amy Winehouse, debut single 'Yeah Right' was an incredible smash followed up with recent release 'Foolin'.

Keep your eye on this one...

Following the overwhelming success of the first event in 2010, Strawberry Fields Festival returns bigger and better in 2011 at its home in the beautiful Leicestershire countryside.

Taking place at Cattows Farm in Heather from Friday August 26 - Sunday 28, the festival has grown from a one day event to three in only its second year and boasts a sick line up. Having made the shortlist for Best New Festival and Best Small Festival at the 2010 UK Festival Awards, SFF2011 promises to offer even more this time around with five performance arenas featuring music from internationally renowned artists through to the best emerging acts.

And never ones to miss out on a top notch party, the Gio-Goi tour bus is rolling in to the Leicestershire countryside with an all star line up that includes Hacienda legend Graeme Park who will be dropping some classics, strongly supported by ‘Toolroom’ residents Pete Griffiths, Mark Storie and Matt Smallwood as well as our ‘Leaders Of The New School’ Ant Brooks and Sonny Wharton.

Smashing the Dance Arena this year will be Kissy Sell Out and Funkagenda with Jaguar Skills, Logistics, NuTone, A-Skillz and Pete Jordan also on the bill.

The Main Stage will be headlined by Kelis and Mystery Jets and will also feature performances from Beardyman, The Rifles, Get Cape Wear Cape Fly, Alice Gold and The Moons.

For more information on the festival, full line up details and tickets, head to strawberryfieldsfestival.co.uk

And it all kicked off last night... it's going to be one hell of a hell of a summer.

DJ Hardwell at the Emporium, kitted out in none other than Gio-Goi.

Dutch pop icon Bertolf, donning Gio-Goi for an acoustic number

Here’s something that should whet the appetite of all you fashion-conscious, music-lovers out there – Gio-Goi has arrived in shopping destination Buchanan Street, Glasgow.

And to celebrate, in conjunction with music mag demi-gods Clash, we threw a roadblock gig at Stereo for a host of competition winners and fans of the incredible line-up including The Subways, the Young Aviators.

Watch this short edit of the night to see how it went down.

Sick of seeing the same airbrushed advertising crap, we commissioned 'Live Who You Are' a series of short films to celebrate our 21st year.

Each episode focuses on a topic, charting the beliefs, musings and demons from the great and the good of Manchester. Rants from cult personalities such as Alan Erasmus, Clint Boon, Justin Moorhouse and Mike Joyce mix it up with ticket touts, comedians, doctors, solicitors, addicts, footballers, musicians and actors.

To see the full series, click through to our Live Who You Are campaign page.

To celebrate the opening of our first UK store in Union Square, Aberdeen, Gio-Goi threw a phenomenal secret Plan B gig, complete with late night Chris Lake set.

Packed to the rafters with Gio-Goi competition winners, this night was one to be remembered. Delivering a fresh acoustic set, Plan B did us proud.

For more Gio-Goi Plan B images and videos, check out our Music Page for the main man. Or shop the As Seen on Plan B collection. Spoilt for choice you are!

At the secret gig to announce the opening of our Aberdeen store, Plan B performed a live acoustic set, including this version of Charmaine... enjoy.

Buy the Album now. Only £10 through the official Gio-Goi site.

Recently voted by Mixmag’s masses as ‘the greatest DJ of all time’, Tiesto’s star, after 17 years of performing is still in ascension. And the latest release from the Netherlands’ born musician ‘Beautiful World’ with DJ Mark Knight is set to grab this summer’s playlists by the scruff yet again.

For more info on the starring Dazl Crew view our blog post here.

Starring bonafide Gio-Goi gear from the nineties, Blind Faith from Chase & Status evokes a real nostalgia for some crazy warehouse raves gone by. View the video now.

The Big Snow Festival, Andorra, 13th-20th March 2011. Sponsored by Gio-Goi. Line up included Devlin, Example, Judge Jules, Goldie, Scott Mills and Brandon Block.